How to Profitably Scale Audience Development Campaigns

Resource Hub

Shiri Hershkovitz
5 min read

Watch how to profitably scale your audience development efforts by understanding your data, connecting your marketing spend to revenue, discovering your visit value, learning which campaigns are performing well and which aren’t, and last but not least, why it all matters.

Shiri Hershkovitz
As the VP Marketing of PubPlus, Shiri is in charge of creating and managing the PubPlus brand and marketing activities to spread the word of PubPlus’ amazing potential to current and future clients. She may also have an addiction to 80s music and glow-in-the-dark gadgets.