Bad Actors Went Bargain Hunting On Cyber Monday Too!

Thought Leadership

Bad Actors Went Bargain Hunting On Cyber Monday Too!

This article was originally published on Medium, by Clean.io Publishers without protection feel the steep costs of malvertising It was probably an unproductive day at the office for many on Monday. A recent survey from Robert Half Technology, a human resources consulting company, found that 52% of employees planned to shop online on Cyber Monday. […]

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PubPlus Certified As Verizon Media Preferred Partner

PubPlus Joins Verizon Media Native Marketplace Preferred Partner Program PubPlus, the leading revenue attribution platform for content publishers, has joined the Verizon Media native marketplace Preferred Partner Program, adding their names to a growing community of innovative advertising technology and service companies committed to delivering a higher standard of technology integration and client services to digital […]

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PubPlus Certified As Snapchat Ads Partner

Reflects PubPlus’ Expertise In Helping Publishers Leverage Snapchat for Profitable Content Distribution TEL AVIV, Israel, Oct. 29, 2019 (GLOBE NEWSWIRE) — PubPlus, the leading revenue attribution platform for content publishers, today announced that it has been certified as a Snapchat Ads Partner. The Snapchat Partners program recognizes industry-leading companies that help advertisers connect with the […]

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How Real-Time Revenue Attribution Unlocks More Revenue Per Visitor

This article first appeared on MarTech Series  Today’s most successful online publishers are operating according to a fundamental business truth: You have to spend money to make money. For publishers, this increasingly means investing in paid promotions of their content in order to find new audiences and the revenue that comes with them. Paid traffic […]

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PubPlus Ranked Among the 2018 Deloitte Tech Fast 500™ EMEA

Deloitte recognizes PubPlus as one of the fastest-growing technology companies in the Europe, Middle East and Africa (EMEA) region from 2014 to 2017 TEL AVIV, Israel and New York, New York – PubPlus, the leading revenue attribution platform for content publishers, recently announced that it was included in the 2018 Deloitte Technology Fast 500™ ranking for EMEA. An industry […]

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Facebook Is Hitting Publishers Where It Hurts: Here’s What To Do

This article first appeared on Digiday. It’s no secret that Facebook is cracking down on publishers who use external Facebook pages to promote their content. This strategic move makes perfect sense for the social media giant, but it leaves many online publishers wary of the abrupt changes that Facebook has rolled out. Facebook’s efforts to […]

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