In Gaussian process regression for time series forecasting, all observations are assumed to have the same noise. When this assumption does not hold, the forecasting accuracy degrades. Student’s t-processes handle time series with varying noise better than Gaussian processes, but may be less convenient in applications. In this article, we introduce a weighted noise kernel […]
Securing Revenue Streams The New York Times, The Washington Post, Wall Street Journal, LA Times and The Boston Globe. These are just some of the big-name news organizations who are cashing in on the revival of the subscription model for online publishers. After many complained that their advertising revenue dollars were decreasing, due mainly to […]
You may have noticed that Buzzfeed created, well, a bit of a buzz in the online publishing industry lately for an unexpected reason. After years of pushing back against banner advertising, the media giant has embraced them once again. The reason? While “native” style advertising, custom-written and designed to fit with the look and feel of the editorial content performs very well, it’s also extremely difficult to scale. This is due to the simple fact that it’s highly time and labor intensive for publishers to accommodate. […]
Digiday held their annual Publishing Summit in Vail, Colorado at the end of March. It’s three days of mingling, 8-Minute-Meetings, and sessions with the top publishers and tech vendors in the industry. […]
This article first appeared on Digiday Across every industry, data is changing the way we work — and the publishing industry is no exception. Audience data, such as user engagement and visit value, has invaded online publishing and is forcing publishers away from old tactics towards adopting new revenue-growing strategies. Publishers must adapt at […]
The smart home industry is bursting at the seams as we begin the new year. Fueled by strong innovation and adoption, the smart home industry has penetrated 33.2% of US households and is projected to be in 53.9% by 2023 (Statista). How Some Publishers are Approaching the Smart Home Market The New York Times (NYT) […]
With publishers scrambling around in the wake of Facebook’s algorithm changes last year, a number of previously undervalued news platforms started to spark publishers’ interest. Namely Apple News and Flipboard, these news platforms were able to position themselves as a healthy addition, if not direct replacement, for traffic numbers lost on Facebook and other platforms. […]
CPM, RPM – potatoes, patatas, right? Wrong. In fact, there’s a very good reason that the digital publishing industry is transforming itself to measure revenue and visit value over cost per thousand impressions. In this article, we’ll show you why. […]
Gather All Your Data Like There’s No Tomorrow Running a publishing business is becoming more and more complex in 2019. One of the things that is imperative for growth is to manage the data that is essential to publishers. Because there are many components and platforms that data is coming from, it is crucial to […]
The smart home industry is bursting at the seams as we begin the new year. […]
